Some follow back rules that I am using

1) If you add me, and have 2000 followers and < 500 following you, I will not follow you back.

2) If you add me and have 2000 followers and > 500 following you, I will only add you if you tweet something meaning full to me.

3) If you add me and have less tweets than followers, I will not add you back

4) If you add me and tweet once or twice a day, I will not add you back (what is the point, i am going to miss 99% of your tweets)

5) If you add me and dont have a pic or profile (odds are I will not follow you back)

6) if you add me, and I add you and after 4 week, i see that I have no clue who you are, I will unfollow you

7) if I add you, and you DM instantly with a blog post to check you out, I will unfollow you

If you follow me, and I dont follow you back, you remove me, and then follow me again so that i follow you, I will NEVER follow you back

Other than that,

I follow back, I follow people from all walks of life,  I am not concerned or impressed with the number of followers you have, I am more interested in your tweets and what you have to say.  I tend to follow those who converse with people I follow or people who tweeted around a topic I am interested in.

@sforzley